The HubSpot Blog Lost X% of Its Traffic—Here’s What We Did

When HubSpot’s blog lost X% of its traffic, we had two choices: panic or problem-solve. We chose the latter. In this session, we’ll break down exactly what happened, what Google really wanted from us, and how we rebuilt our strategy to claw our way back to the top. You’ll get the hard lessons, the unexpected wins, and the strategies that actually worked—so you can avoid making the same mistakes. If you love a good comeback story (or just want to future-proof your content to stay on Google’s good side), this one’s for you.