INBOUND Blog

INBOUND 2025 is coming in hot—with 11 dynamic stages and spaces, including four brand-new additions you won't want to miss. From big-idea Main Stage moments to niche breakout energy, these are the spaces built to move you, inspire you, and connect you with what's next. Each stage is designed to help you thrive. So what can you expect when you step into Moscone Center? Here's your inside look at where the INBOUND magic will happen.

Events are all about creating spaces for meaningful interactions. That’s why we collaborate with INBOUND partners to turn their big ideas into unforgettable experiences—like when hapily built an entire summer camp experience at INBOUND 2024. Grab a s'more, gather ‘round the campfire, and settle in for the story of how hapily’s nostalgic adventure retreat captivated the INBOUND community and delivered standout results.

AI is quickly rewriting the playbook for how we work... but are you keeping up? At INBOUND 2024, tech visionaries shared how AI is fundamentally changing marketing, sales, and business operations.And if you resolved to implement more AI into your workflows, consider this your Q1 pulse check, because the future of work isn't waiting.

In case your algorithm didn't serve up these gems (we see you, mysterious feed gods), here's your monthly roundup of INBOUND content that got our community double-tapping, sharing, and sparking conversations. Check out what made waves this month!

The way we work is changing. Fast. And if AI agents weren’t on your radar yet, at this past INBOUND, Dharmesh Shah made sure they are now. HubSpot’s CTO delivered a perspective-shifting vision of how AI agents are fundamentally reshaping how businesses run (and gave a peek into his recent work with agent.ai). What does this shift mean for you? Let’s dive in.

How do you transform a legacy organization without losing the magic that made it great in the first place? It's a challenge that trips up even the most seasoned leaders. But when it comes to driving meaningful change, few leaders have the unique perspective of Dr. David A. Thomas, Harvard Business School professor and president of Morehouse College. At INBOUND 2024, Thomas sat down with PBS NewsHour's Geoff Bennett to unpack the balancing act of organizational transformation: how to honor the past while building for the future. Whether you're leading a 157-year-old-institution or scaling a fast-moving startup, his insights are a must-hear for anyone negotiating change with purpose.

Want to know the secret to achieving more in 2025? Work less. Yes, really. It might sound counterintuitive, but at INBOUND 2024, we learned that the most successful leaders aren't the ones putting in the most hours—they're the ones working smarter. At INBOUND 2024, Dr. V Boykin broke down exactly why, and more importantly, what to do about it.

The traditional content playbook needs a serious update. Leading media executives, including Vox Media CEO and Chair Jim Bankoff, Business Insider CEO Barbara Peng, and Puck CEO Sarah Personette gathered on the INBOUND 2024 Main Stage to share insights on content strategies that actually drive results. Spoiler alert: boring content didn't make the cut. But what's driving this shift, and why does it matter now more than ever? The answer lies in how audiences engage with content—a change that's reshaping everything from social media strategies to enterprise marketing.

Got groundbreaking ideas that are transforming the way we think about growth? A fresh perspective on AI that's actually driving results? Or maybe you're redefining what leadership looks like in 2025? We want to hear from you. The INBOUND 2025 Call for Speakers opens February 3, and we're looking for innovative voices who aren't just talking about the future, but actively building it.

When Glenda McNeal steps into a room, she brings decades of partnership-building expertise with her. As American Express's first-ever Chief Partner Officer, McNeal has brokered some of the company's biggest strategic deals. At INBOUND 2024, she sat down with Sarah Chen-Spellings to unpack the art (and science) of building partnerships that drive explosive growth.

At INBOUND 2024, Neil Patel, digital marketing expert and co-founder of NP Digital, challenged one of the industry's longest standing ideas at INBOUND 2024: Content is no longer king. It's a bold statement, especially since Bill Gates coined the phrase back in 1996. But let's face it: with 4.6 billion pieces of content published every single day, the content game has changed and used to work, isn't as effective today. But, before you delete your blog, hear Patel out. His insights and data are a reminder that there's plenty of opportunity for businesses ready to adapt. Here's how.

We've all sat through meetings where someone dropped "let's circle back," "synergize," or (brace yourself) "let's take this offline" one too many times. At INBOUND this year, we decided to ask our community for their hot take: which buzzwords have overstayed their welcome? From some of our favorite speakers to HubSpotters and attendees, here’s the tea on what business jargon they'd love to leave behind in 2024.