Marketing Mastery Workshop: ICPs, Content, and Engagement
Sponsored by:
Welcome, explorer! Your journey towards marketing mastery starts here. Whether you’re a marketing veteran or a new cadet just starting out, this session will equip you with the templates, tools, frameworks, and strategies to understand your buyers, create content that converts, and accelerate engagement across your buyer’s journey—and beyond. Join this session to learn how to reveal and target your buyers, understand buyer behaviors, signals, and needs, create stellar content your buyers crave, while engaging buyers throughout the journey, and accelerate your marketing impact.
INBOUND is THE place to up-level your skills, learn new tactics, meet new people to build your professional network, and take your career to new heights. Are you ready to build your future in the heart of Boston? Let’s Grow.
